21 Conversion Pitfalls Anyone Can Totally Avoid
This CRO book tells the story of how a successful e-commerce company was born out of Brice’s frustration with a would-be client that refused to take his advice… so he did it himself, hired his own conversion rate optimization agency, used A/B testing to increase its own conversions by over 950%, and made everyone more successful along the way.
This conversion rate optimization book is for marketing professionals who want to learn if the following common pitfalls are preventing them from getting more results from their website and digital marketing efforts:
- Having an innovative website could be shooting you in the foot
- Targeting an “average” client can be killing your ROI
- The hunt for perfection is keeping you from finding your real secret sauce
- 18 other invaluable lessons of an e-commerce startup that can help ANY web business that want more results from its website